WeSchool will launch a new global B2C EdTech initiative during H1-2022 and is looking for the Managing Director leading this venture. The initiative - the opposite of the usual uni-directional eLearning - will leverage the cooperative and hands-on “WeSchool method” for hybrid distance learning… and will be focused on professional development in the Tech space. More information will be provided during the hiring process.

In this role, you will

  • Define and sharpen the offering strategy (USP included), the go-to-market strategy, and the monetization strategy, together with the WeSchool leadership team
  • Lead the hiring process for the new venture to create the Content, the Marketing, and the Ops teams
  • Oversee the creation of the courses’ learning experience (including instructional design and video production), the design of the delivery operative model, and the actual courses delivery and monitoring
  • Lead the digital marketing funnels, the B2C conversion efforts, and sales strategies
  • Manage the P/L of the whole initiative

You are the right match if you have

  • A strong track record in the go-to-market and sales of a digital EdTech service or product (ideally you were leading the marketing and/or business team of an innovative B2C digital courses/EdTech player)
  • Strong digital business skills

Nice to have in your profile

  • A strong digital marketing background
  • Good content creation and/or instructional design background
  • Experience in building and launching digital products from scratch

Compensation

  • We are looking for a full-time and full-remote collaboration
  • We offer a competitive compensation package (fixed + bonus + stock options)

About us

WeSchool is on a mission to ensure learning never stops by empowering educators and students with a more inclusive, collaborative, and engaging way of learning.

WeSchool is the leading Italian EdTech company. We have recently closed a Series A funding round to scale technology and enter new markets. We provide an online classroom collaboration e-learning platform developed in-house by our Tech team that has enabled 1.7M (20% of) Italian students not to miss school - the other 2 platforms were Google and Microsoft - and to amplify their learning experience by leveraging digital tools during the outbreak of the pandemic in 2020.

We are a young, fast-growing, and fast-paced team, that values collaboration and innovation as keys to reaching our mission. Our company is home to almost 50 full-time employees. And we plan to double our team in 2022 to push on our international growth with a -remote-first and objective-based approach.

We gather teams of experts from instructional design, software engineering, course development, educational video production, web marketing, teacher & student engagement.